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Influencer Marketing For Small Businesses And Startups

Some benefits of social media and content marketing are normally inaccessible for small businesses and startups because:

Make Small Business Accounting Fun

Owning a small business is exciting. You get to do what you love, day in, day out. But traditionally, small business accounting isn’t exciting. So how can we change this stereotype and make accounting fun and easy?

$20,000 instant asset write-off extended

The $20,000 instant asset write-off threshold has been extended to 30 June 2019. This means you can continue to claim the cost of new or second-hand assets that are less than the threshold of $20,000.

4 Email Personalization Tactics That Are Sure to Get Clicks

Email is a notoriously fickle channel. Something as simple as tweaking the subject line can be the difference between an 8 percent or an 80 percent open rate.

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Are you being data smart with your smartphone?

A few weeks ago, the new shiny iPhone XS entered the market. For all the Apple lovers out there, this might mean being the first to wrap your hands around the irresistibly smooth all-glass design, or finally upgrading your old glitchy iPhone 6 to the new model.

If this is you, I’m guessing you’re focused on the opportunity to start afresh, buy a new case, clear all those apps cluttering your current device, and start playing with its new features. Right?

Construction accounting basics

Construction is unlike any other business. Building projects can last for months or even years – and you might be both an employer and a contractor. So how do you learn the basics of construction accounting?

GST and BAS tips for running a successful business

Successful businesses spend that little bit of extra time on record keeping and getting their tax right, including preparing and lodging business activity statements (BAS). Once set up and organised, you’ll save time in the long run.

How Customers Engage With Social Media Video: 8 Things You Need To Know

Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing?

Take a seat, because in this post we break down exactly how customers are watching social media video and more importantly, how they are purchasing from video.

And it’s all based on data and research, so you can start using this intel now, to get results in your business.

It's About Time

We equate being busy as being virtuous. When we’re maxed out, it feels safe. It must be productive. (Or is it?) It’s a badge of courage, honor or something …

Understanding Cloud Computing

Cloud computing got you perplexed? You’re not alone. Most of us talk about ‘the cloud’ without even realising what it really means. We’re clearing the air on cloud computing and how it can benefit your small business.

Accurate Inventory Forecasting, No Crystal Ball Needed

Anticipating future demand is a tough job, wrought with ways you might go wrong. Proper demand forecasting and inventory control can save a company from buying too much or too little of something, which of course avoids expensive overstock scenarios or stockouts.

Aussie businesses get over $3.5m to launch their innovative idea into global markets

Offers for grants worth over $3.5 million will support 7 businesses to help launch their innovative products, processes and services into domestic and international markets.

The funding has been provided from the Accelerating Commercialisation element of the Entrepreneurs’ Programme.

Crafting Your Mobile Strategy: How Retailers Can Go Mobile and Increase Sales

We no longer need studies to tell us: Smartphones are almost everywhere. Most of the customers coming through your doors have a mobile device with them. And these devices aren’t always shoved in pockets or bags — shoppers are using them while they’re in store too.

Creating a business without debtors

There’s literally hundreds of blog posts giving you the 7-10 steps to reduce debtors and improve cashflow. Yet the debtors problem still exists to some extent in the majority of small and medium size enterprises (SMEs) globally.

Customer-centric banking innovation in Asia

Over 100 accounting/bookkeeping, marketplace and banking partners across Asia joined us in Brisbane this year to attend Xerocon, the most innovative conference for cloud leaders in Asia, Australia and New Zealand.

Debt Collection: The Whys & When

Too often businesses leave collecting debts at the bottom of the pile. Why? Often there is anxiety and worry around the process, or lack of trust in collection agencies. Sometimes lack of time and understanding of the process.

If You Don’t Got the Time, You Don’t Got the Money

Clichés. Can’t live with them, can’t live without them. (See what just happened there—it’s that bad).

The most widespread, just-waiting-to-pop-out-at-you, cliché is a very short one, measuring just three words—time is money.

Make your business's homepage stand out!

The homepage is the most important page of your business’s website. It is the virtual shop front to your business, providing your customers a first impression of what you have to offer. You only have seconds to grab your customer’s attention so it is key to make sure that they can find what they’re looking for quickly and easily.

Tips for managing seasonal workers

During the Christmas holiday season, businesses of many types employ seasonal or casual workers to meet extra demands. Often these workers are hard-working young people who have travelled from overseas, bringing with them their own language and culture. This international melting-pot makes for a fun and productive work environment, although it can also present challenges.

Tax deductions for small business owners

Tax time is fast approaching—it’s important to do your homework and know exactly what tax deductions you can claim.

Before You Buy a Franchise - Read This.

Franchise ownership can be a quick, efficient way to enter into business ownership. Without all of the backend system building and front end design, product and customer education of a unique start-up, entrepreneurs can simply focus on starting and growing the business. Before signing with your lender and your franchise, it is wise to do some research on the success of the franchise and more importantly, the failure and default rate on loans granted to the brand.

Contractor vs Employee Issues

Issues regarding whether someone is an employee or a contractor have been debated for years with no clear cut answer from the IRS. This article explains some guidelines for determining whether or not you have an employee.

How IRS Tax Liens Can Impact Your Business

The IRS sends over 500,000 notices of liens and levies every year to businesses and individuals. When and how you respond to these notices may keep the IRS from filing a lien against you.

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The Inside Scoop on Employee Compensation

Small businesses struggle with countless tasks but hiring the right employees and finding ways to compensate them is by far one of the biggest stressors.

You Filed for a Tax Extension - Now What?

Filing the extension on time (postmarked by 11:59 p.m. on 4/15 in your time zone) may have eliminated the hefty 5 percent of any unpaid penalty per month up to 25% of the total, but what the extension did not eliminate is your responsibility to pay taxes.

Making CENTS with Xero

For as long as I can remember, two major players have dominated the small business accounting space. They produce a number of different products, depending on your size, industry, and budget.